Jim Krivda, senior perfumer, vice president, Mane, was born and raised near Philadelphia. He began his fragrance career nearly 27 years ago, studying perfumery under French master perfumer Elie Roger at Firmenich. He previously worked at Fragrance Resources before moving to Mane in 2008. Throughout his career Krivda has worked on a broad spectrum of products from air care to personal care to fine fragrance. He now focuses on fine fragrance at Mane’s New York Creative Studio. Krivda served as president of the American Society of Perfumers in 2001.